Moiz KhurramAlthough open rates often indicate a prospect’s interest in your messages, they are not the most reliable metric to determine your overall email campaigns’ success.
Moiz KhurramLead segmentation groups your leads into smaller lists, enabling a more targeted campaign. In this article, you will learn how to segment your lead list effectively.
Moiz KhurramSome argue that going beyond this can damage deliverability, while others point to Google’s official 2,000-per-day limit as proof that inboxes can handle more. So, I decided to put this to the test.
Moiz KhurramBelow, we break down the most advanced email deliverability terms and strategies you need to know.