The Ultimate Email Warm-Up & Scaling Strategy for Maximum Deliverability

Email outreach is one of the most powerful ways to generate leads, but if you don’t warm up your inboxes properly, your emails will land in spam, killing your chances of success. To make sure your outreach stays effective, follow this structured email warm-up and scaling strategy.

Step 1: Warm Up All Inboxes Simultaneously

To ensure your inboxes are ready, warm up different types of inboxes at the same time. This includes:

• Zapmail (Google inboxes)

• GoDaddy (Microsoft inboxes)

• Superwave (or other providers)

By warming them up together, you guarantee that they will be fully prepared in about three weeks.

Step 2: Use Batches Smartly

Once your inboxes are warmed up, follow a batch-based approach to avoid getting all your inboxes flagged at once.

Batch 1: Start with Zapmail (Google Inboxes)

• Begin your outreach using only Zapmail inboxes.

• If these get flagged or “burned” (start landing in spam), stop using them and move to Batch 2.

Batch 2: Shift to GoDaddy (Microsoft Inboxes)

• If your Zapmail inboxes are burned, start using GoDaddy inboxes.

• While using Batch 2, continue warming up more inboxes in the background (Batch 3).

Batch 3: More Google Inboxes (Zapmail Backups)

• These inboxes serve as backups in case your GoDaddy inboxes get burned.

• By this time, they will have been warming for 8–12 weeks, making them more reliable for outreach.

Batch 4: Superwave (or Other Providers) for Scaling

• Once you’re ready to scale or need better email deliverability, add Superwave inboxes into the mix.

• Using different email providers helps improve your overall email success rate.

Step 3: What If Everything Works Well?

If your inboxes stay healthy and your outreach is performing well, you can optimize further:

• Mix different providers: Use a combination of Zapmail, GoDaddy, and Superwave inboxes to maximize reach.

• Improve deliverability: Sending emails from multiple providers reduces the risk of emails getting flagged as spam.

• Scale easily: If everything is working smoothly, add more inboxes to expand your outreach without worrying about warm-up delays.

Why This Strategy Works

1. You Always Have Backups

Instead of risking all your inboxes at once, this strategy ensures that if one batch gets burned, others are ready to go.

2. Better Deliverability with Multiple Providers

Different email providers (Google, Microsoft, and Superwave) have different spam filters. By using all three, you reduce the chances of your emails being flagged.

3. Easier Scaling Without Downtime

By constantly warming up new inboxes, you never run out of ready-to-use email accounts. This allows you to scale your outreach seamlessly.

Final Thoughts

Warming up and managing your email outreach correctly is the key to long-term success. By following this structured approach, you ensure your emails reach inboxes, not spam folders, while maintaining a steady flow of outreach.

Start warming up your inboxes today and watch your email campaigns perform better than ever!

Ready To Elvate Your B2B COMPANY GROWTH
Book A Strategy Session: